Visuals matter when it comes to your business. High-quality images are essential to keep your audience interested, engaged, and trusting your business. However, editing and enhancing your photos professionally and consistently can be expensive, time-consuming, and resource-intensive, usually needing specialized skills and software.
This is where automated photo editing comes into play. They’re efficient, cost-effective, and easy to use, enhancing visual content consistently and easily. Here’s everything you need to know about why your business needs automated photo editing.
Why your ecommerce business needs good product images
In ecommerce, your customers can’t physically touch or inspect your products, so you must ensure you’re using your available resources to build trust.
Clear, well-lit, and professionally shot product images are the first point of contact between your business and potential customers. They must be accurate, transparent, and authentically represent your product so your customers can make informed purchasing decisions.
When customers can clearly see the details and features of a product, they’re more likely to feel satisfied with their purchase and less likely to return it, reducing return rates and keeping revenue within your business.
Great product images can captivate the audience, get them to buy into your brand story, and decide that your products are exactly what they want. If you’re in a competitive market, it can be the difference between making a sale or the sale going to one of your competitors. It’s a strategic decision that just makes sense when it comes to running an ecommerce business.
Challenges with photo editing for ecommerce businesses
Traditional photo methods can give great results but can come with challenges. One big challenge, especially for smaller businesses, can be the cost.
Whether hiring a photo editor in-house, investing in software and equipment as a business, or working with external designers, the costs can quickly rack up. This can stop new ecommerce businesses from reaching their potential customers.
Photo editing is also time-consuming. Capturing images, selecting them, editing product photos, and ensuring they’re in the right format can delay getting products live on your site.
If you’re having to ask someone to rush work or you’re against the clock, it can lead to errors or sloppy photos that aren’t going to make the most of your products. It also means that someone’s time is taken up doing images when they could be doing something else to add value. This can affect the profitability of your business.
Relying on manual editing can also lead to issues with consistency.
If you have to work with multiple different people to get the job done within tight timescales, taking images in different places, or experiencing different lighting, you can end up with images that don’t look cohesive or professional. This can impact how much your potential customers trust your business.
Is automated photo editing the answer?
We’ll let you decide. Hear our thoughts, then tell us what you think:
- Automated photo editing can help your business to fix all of the above. It’s usually quicker and doesn’t rely on someone’s time or availability.
- You’ll also find that it automatically creates more consistent, cohesive images than a person usually would. Automated tools don’t get tired, have an off day, or get distracted – they’re there to do the job.
- It’s also way more cost-effective than working with designers or in-house teams. This means their time is free to work on other projects that can add more value to the business.
Of course, you want your product images to be clear, accurate, consistent, and professional – and automated product photo editing delivers all those benefits.
Automated product photo editing streamlines your workflow, reduces costs, and delivers consistent, high-quality product images. This is so important for your business when making the most of your time, resources, and availability.
How automated product photo editing works – Using Pixc
Pixc’s product photo editing service is designed to be as simple as possible. Users can have professionally edited photos in just a few steps. You can also automatically resize your images or add alt text practically instantly.
Just upload your photos to the Pixc dashboard directly or via your online store, and our automated system edits and optimizes your product photos to match your product requirements.
You can change background colors, borders, sizing, file types, shadows, and reflections for a more realistic look that works for your business. We’ll return your images in JPEG format on a white background by default. However, you can customize your template to have PNG outputs.
Moreover, using Pixc to handle your image editing requirements will make managing your images even easier. Using Pixc allows you to:
- Manage all of your product photos in one dashboard to see at a glance which ones need updating.
- Integrate your online store with Pixc on all major ecommerce sites (including Shopify and BigCommerce) to replace all your photos with professionally-edited ones at the press of a button—no uploading required.
- Collaborate with photographers, designers, and the rest of your team using our multi-login system.
We also offer up to 5 free image edits (called “credits”) when you install Pixc for the first time. Users can sign up for the service via our website and upload their first image to be edited for free.
How to automate your ecommerce photo editing
All you need to do is sign up to Pixc, upload your pics, select your options, and you’re ready. You’ll then get your images back to review and sign off on.
It’s literally that simple.
Plus, our pricing is flexible and scalable, depending on how many images you need – our credit packages mean that you can use them whenever you need, whether you have no images to edit one month or the bulk of them the next month.
Here’s a little hint: sign up as a Pixc member, and you’ll get even more benefits. It’s a way more cost-effective option than manual photo editing, without any unexpected costs. Plus, you’re in full control of your project and how your images look at the end – algorithms are improving all the time, saving on mistakes and improving accuracy compared to manual editing.
In a nutshell, automated photo editing is a must-have for your business. Why?
Great images are essential for engaging your audience and building trust. Traditional photo editing can be a headache – it’s pricey, slow, and often results in inconsistent image quality. But automated editing? It’s like having an AI superhero for your edits! It’s budget-friendly quick, and ensures all your images look professional and consistent.
So, automated editing is the way to go if you want to save time and money and get those important professional-looking product images. Say goodbye to old-school editing!
- Holly Cardew